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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Personal Projects - Orange Point &amp;amp; Shoot - Make it stand out</image:title>
      <image:caption>The Fujifilm FinePix Z10fd in all its glory.</image:caption>
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      <image:title>Personal Projects - Orange Point &amp;amp; Shoot - Make it stand out</image:title>
      <image:caption>The original orange camera: This little device was always with me, especially for bathroom selfies.</image:caption>
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      <image:title>Personal Projects - Orange Point &amp;amp; Shoot - Make it stand out</image:title>
      <image:caption>The best &amp; worst of flash photography: Cameras &amp; Razrs raised in the air at a Cobra Starship show in 2008.</image:caption>
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      <image:caption>Venn diagram with a star showcasing my dream camera.</image:caption>
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      <image:caption>The new camera line-up, based on cost and pocketability.</image:caption>
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      <image:title>Personal Projects - Orange Point &amp;amp; Shoot - Make it stand out</image:title>
      <image:caption>The breakdown of all photos shot on the Orange point &amp; shoot.</image:caption>
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      <image:caption>Blurry &amp; streaky, but also a vibe</image:caption>
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      <image:caption>Unexpected flash in a public train</image:caption>
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      <image:title>Personal Projects - Orange Point &amp;amp; Shoot - Make it stand out</image:title>
      <image:caption>The date &amp; time are reset every time the battery is taken out (every time you charge it).</image:caption>
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      <image:title>Personal Projects - Orange Point &amp;amp; Shoot - Make it stand out</image:title>
      <image:caption>Analog import: uploading like it’s 2006…</image:caption>
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      <image:title>Personal Projects - Orange Point &amp;amp; Shoot - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Personal Projects - Orange Point &amp;amp; Shoot - Make it stand out</image:title>
      <image:caption>There’s something really engaging about using the orange camera</image:caption>
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      <image:title>Personal Projects - Orange Point &amp;amp; Shoot - Make it stand out</image:title>
      <image:caption>A single photo album, shared broadly and never in order.</image:caption>
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      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780507021339-N1KWI5398UTJXYQR2FTT/DSCF1036.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780507023244-IKMX273WOH032ADKCJAU/DSCF1046.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780507024948-6WGYXZUKUO2055CCQ2KX/DSCF1058.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780507025024-L8VN773919NMDAH6TLH0/DSCF1060.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780507026329-YHJPX42W3460L6RN24A6/DSCF1062.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780507026444-83RL751JT01OGYNM7ZSU/DSCF1065.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780507027990-4CGT9BDQU7CJJGBIBZ59/DSCF1070.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780507018535-V512CP39CQ8JII8MV68G/DSCF1030.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780749740477-AYIPI04YXKF9N3VI7N3K/DSCF1002.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780749749783-SHHKN0ZWVNYVTYDEA6ST/DSCF1033.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780749740457-3XUO9SC637B1ROYMOO8F/DSCF1006.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780749742554-DD2XO3L1K0F5UX3RCUL3/DSCF1041.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780749743604-I8AR7TFC2ZHXIGKICQOS/DSCF1039+%281%29.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780749743911-Y1Y5T9XEC2NKYRPI077P/DSCF1047.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780749745623-FF21980S98PZ4NBEAA8B/DSCF1054.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780749742161-N430RDZXVSELOURE8IHO/DSCF1015+%281%29.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780749745810-R2S6GZ29YLCIAKDP7A3S/DSCF1051+%281%29.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780749747437-180248JVN6RRHCQA598K/DSCF1054+%281%29.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780749747731-WJG7DLKMMKW234M7BFGW/DSCF1056+%281%29.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1780749749207-AANKWF0LH5WGVIEDTJ9S/DSCF1050.JPG</image:loc>
      <image:title>Personal Projects - Orange Point &amp;amp; Shoot</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.elizabeth-rubel.com/personalprojects/grape-job</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-04-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/cf62dffe-fd51-4a7a-905d-5214097fc32e/Wine_Production_Web.webp</image:loc>
      <image:title>Personal Projects - Grape Job - Make it stand out</image:title>
      <image:caption>The original inspiration</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/d02e5e99-c83c-487e-ba2b-e0c9ac8bd484/gemini_generated_image_wine_production.webp</image:loc>
      <image:title>Personal Projects - Grape Job - Make it stand out</image:title>
      <image:caption>Mario’s 1st iteration with Nano Banana</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/8f4d45c1-f171-4f45-b351-29d7498e6bc8/chat_gptclaude.webp</image:loc>
      <image:title>Personal Projects - Grape Job - Make it stand out</image:title>
      <image:caption>Mario’s 2nd &amp; 3rd iterations with ChatGPT &amp; Claude</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/101033e1-1334-4fec-9ac6-0dc62eaaed2b/Screenshot+2026-04-03+at+10.45.47.png</image:loc>
      <image:title>Personal Projects - Grape Job - Make it stand out</image:title>
      <image:caption>Source of Truth: State of the World Vine &amp; Wine Sector for 2024</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.elizabeth-rubel.com/personalprojects/quip-qualitative-ux-interview-prep</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-04-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/a266444f-506d-415c-991b-786cd667c889/Landing.png</image:loc>
      <image:title>Personal Projects - QUILL - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/a671c786-7614-451d-aded-5fb3fefbb3f2/interview+process.png</image:loc>
      <image:title>Personal Projects - QUILL - Make it stand out</image:title>
      <image:caption>Example of a standard UX interview process</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/af70c44c-a7f7-4d18-a3be-b36d5261047d/Screenshot+2026-02-21+at+11.47.52.png</image:loc>
      <image:title>Personal Projects - QUILL - Make it stand out</image:title>
      <image:caption>Example of UX Leveling</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/3bc2826d-12e8-4642-8a73-098584564f33/ABOSS.png</image:loc>
      <image:title>Personal Projects - QUILL - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/b7a09a7d-0215-4070-8bd8-5b711e38400a/Screenshot+2026-02-21+at+15.05.13.png</image:loc>
      <image:title>Personal Projects - QUILL - Make it stand out</image:title>
      <image:caption>Screenshot from AI Studio, where I built QUILL (formerly known as QUIP)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/7a63a308-571d-4725-88ec-59b8336a9640/Question_Early_Mobile.png</image:loc>
      <image:title>Personal Projects - QUILL - Make it stand out</image:title>
      <image:caption>1st iteration: Text input field and button are hidde, does not perform well for longer questions.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/3d336cca-5b4b-497f-b74f-efc0cc7321a5/Question_Mid2_Mobile.png</image:loc>
      <image:title>Personal Projects - QUILL - Make it stand out</image:title>
      <image:caption>2nd iteration: Pulled all of the features above the fold but does not make good use of vertical and horizontal space.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/0164a831-0119-43bf-9c38-6cacd2e24be2/Question_Mid3_Mobile.png</image:loc>
      <image:title>Personal Projects - QUILL - Make it stand out</image:title>
      <image:caption>3rd iteration: Clean up of redundant metadata and optimised for touch areas.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/7396726a-1f27-4151-938d-2b75651ba28e/Screenshot+2026-02-21+at+12.16.17.png</image:loc>
      <image:title>Personal Projects - QUILL - Make it stand out</image:title>
      <image:caption>Before: Simple loading icon with unhelpful text</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/03c54b05-f3ff-4965-8c9e-e1cf3dbcc749/Screenshot+2026-02-21+at+12.43.51.png</image:loc>
      <image:title>Personal Projects - QUILL - Make it stand out</image:title>
      <image:caption>After: UX tips &amp; tricks are displayed and cycled to stay fresh</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1771678663330-ZEINTIOX6I86G0NKAUOI/Analysis_Early_Desktop.png</image:loc>
      <image:title>Personal Projects - QUILL - 1st iteration</image:title>
      <image:caption>Valuable information, but busy layout makes it difficult to consume</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1771678663142-IAPXB15ZRHVYALPLD0JR/Analysis_Mid_Desktop.png</image:loc>
      <image:title>Personal Projects - QUILL - 2nd iteration</image:title>
      <image:caption>Emphasis on the analysis, rather than the answer provided.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1771679016608-7K9KB71Q7WPYEAULB5FY/Analysis_Mid2_Desktop.png</image:loc>
      <image:title>Personal Projects - QUILL - 3rd iteration</image:title>
      <image:caption>Focus on usability and standardizing components.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1771682219563-ULF8MZ2SCCFVQO66OCKS/Analysis_Mid3_Desktop.png</image:loc>
      <image:title>Personal Projects - QUILL - 4th iteration</image:title>
      <image:caption>Simplification and focus on the core questions that users have.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1771861403510-7SF7TV6BLPRRUS5D5PS5/Analysis_Mid4_Desktop.png</image:loc>
      <image:title>Personal Projects - QUILL</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/202f6bb8-49ed-4733-8294-3ee9f8d97de1/QUILL+Logo.png</image:loc>
      <image:title>Personal Projects - QUILL - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.elizabeth-rubel.com/personalprojects/eliza-wrapped-2025</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-04-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/32ab4ed0-7643-40e7-bccc-05d57509d007/Screenshot+2026-01-03+at+18.28.57.png</image:loc>
      <image:title>Personal Projects - Eliza-Wrapped 2025 - Make it stand out</image:title>
      <image:caption>A screenshot of the final product</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/d62e9c35-f3ba-421f-b2db-c0a1eee47747/2024+Findings.png</image:loc>
      <image:title>Personal Projects - Eliza-Wrapped 2025 - Make it stand out</image:title>
      <image:caption>What I learned from last year’s wrapped</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/7eacc6f4-86e1-44eb-a058-142467c89247/Process.png</image:loc>
      <image:title>Personal Projects - Eliza-Wrapped 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/178e5737-bd58-49a6-8254-e49831143d3e/IA.png</image:loc>
      <image:title>Personal Projects - Eliza-Wrapped 2025 - Make it stand out</image:title>
      <image:caption>Site map for the prototype</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/36bc5cf2-c5f6-4c86-a88d-3afa6fc36a89/Screenshot+2026-01-09+at+11.03.02.png</image:loc>
      <image:title>Personal Projects - Eliza-Wrapped 2025 - Make it stand out</image:title>
      <image:caption>Spreadsheet with my 2025 data</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/03076c51-5585-470c-83b0-976bc6ade798/Prompt.png</image:loc>
      <image:title>Personal Projects - Eliza-Wrapped 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1767462720304-BGKJWANRNH6UACVP19G7/Screenshot+2026-01-03+at+17.49.40.png</image:loc>
      <image:title>Personal Projects - Eliza-Wrapped 2025 - 1st attempt</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1767462728908-HUG8E99UOFM51EGPXIZ0/Screenshot+2026-01-03+at+17.50.19.png</image:loc>
      <image:title>Personal Projects - Eliza-Wrapped 2025 - 2nd attempt</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1767462724668-VZ3PF00AR6HNLSDF9JG3/Screenshot+2026-01-03+at+17.50.00.png</image:loc>
      <image:title>Personal Projects - Eliza-Wrapped 2025 - 3rd attempt</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/d19a3679-ad17-4bf1-a3c9-8e88edaff14b/Handwriting.png</image:loc>
      <image:title>Personal Projects - Eliza-Wrapped 2025 - Make it stand out</image:title>
      <image:caption>A walkthrough of how I made my handwriting a font. You can make your own typeface on Calligraphr</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/975feeae-99f7-4b0d-878b-7b9682114a5b/Video+games+before.png</image:loc>
      <image:title>Personal Projects - Eliza-Wrapped 2025 - Make it stand out</image:title>
      <image:caption>Before: the data visualization was rendering in a weird way, making it difficult to read.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/54e745f2-68c5-492c-a67e-04f848264e88/Video+game+after.png</image:loc>
      <image:title>Personal Projects - Eliza-Wrapped 2025 - Make it stand out</image:title>
      <image:caption>After: Data is visualized in a more appropriate format that allows for better legibility.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/fa4986ee-d54c-469e-aaff-fa06ec8b8b8a/Screenshot+2026-01-03+at+18.25.48.png</image:loc>
      <image:title>Personal Projects - Eliza-Wrapped 2025 - Make it stand out</image:title>
      <image:caption>Wireframe that I provided to my agent to change the layout of a map feature</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.elizabeth-rubel.com/personalprojects/2025-mentorship-insights</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-04-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/c70a36ed-463d-4816-8b6c-c0fa6bf3df86/MentorshipImpact</image:loc>
      <image:title>Personal Projects - 2025 UX Mentorship Insights - Make it stand out</image:title>
      <image:caption>This year’s mentorship, part of Eliza-wrapped 2025 (yes, I know the map is wonky)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/b1fb0ded-612e-487d-a310-05feb9cc7d38/Screenshot+2026-01-02+at+16.50.44.png</image:loc>
      <image:title>Personal Projects - 2025 UX Mentorship Insights - Make it stand out</image:title>
      <image:caption>Node graph created with findings from notes from sessions and NotebookLM</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1748785837229-YIQHMR8GAFMFDQAVP37S/Impact+vs+effort.png</image:loc>
      <image:title>Personal Projects - 2025 UX Mentorship Insights - Make it stand out</image:title>
      <image:caption>Impact vs. Effort matrix</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/146f456d-79fd-4db5-ad16-3fcd96cbc97e/Screenshot+2026-01-02+at+15.58.15.png</image:loc>
      <image:title>Personal Projects - 2025 UX Mentorship Insights - Make it stand out</image:title>
      <image:caption>UX interview process within my UX Toolkit</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/4a7abeae-9131-42fd-8a4a-f20658bd6f34/Screenshot+2026-01-02+at+16.07.40.png</image:loc>
      <image:title>Personal Projects - 2025 UX Mentorship Insights - Make it stand out</image:title>
      <image:caption>An example of personal branding from my website.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/351f2fde-1c60-46d6-8ecf-5854337194bf/Fidelity.png</image:loc>
      <image:title>Personal Projects - 2025 UX Mentorship Insights - Make it stand out</image:title>
      <image:caption>The amount of fidelity within your designs should reflect the stage of the design process you are in</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/39e3c272-8c0d-48a3-ac45-6109b0af9c1c/Screenshot+2026-01-02+at+15.50.59.png</image:loc>
      <image:title>Personal Projects - 2025 UX Mentorship Insights - Make it stand out</image:title>
      <image:caption>My Question Generator app to spark conversations (read more in the blog post)</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.elizabeth-rubel.com/personalprojects/question-generator</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-04-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/f07dc9f7-a596-4ddb-9c06-2094a0a493c9/Questions.png</image:loc>
      <image:title>Personal Projects - Question generator - Make it stand out</image:title>
      <image:caption>Check out the Question Generator</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/38172eac-698e-4fc1-83f6-2219f8765e76/Screenshot+2025-10-27+at+13.10.04.png</image:loc>
      <image:title>Personal Projects - Question generator - Make it stand out</image:title>
      <image:caption>Created document as a repository of questions</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/c61cc671-7332-4363-9385-3924da5d2c8f/Screenshot+2025-10-27+at+13.10.28.png</image:loc>
      <image:title>Personal Projects - Question generator - Make it stand out</image:title>
      <image:caption>Organised into categories</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/681c14e4-7d57-45c4-a30c-9c61267b71ac/Screenshot+2025-10-27+at+13.32.33.png</image:loc>
      <image:title>Personal Projects - Question generator - Make it stand out</image:title>
      <image:caption>Using Gemini Canvas to vibe code a working prototype</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/404402ff-5ebf-4d87-a460-3c1772d19194/Screenshot+2025-10-27+at+12.43.48.png</image:loc>
      <image:title>Personal Projects - Question generator - Make it stand out</image:title>
      <image:caption>A first version of a vibe coded prototype that displays thought-provoking questions</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.elizabeth-rubel.com/personalprojects/takeaways-from-sxsw</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-04-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1767539633785-PWWEHHYP41X1LBH9QU2P/PXL_20250605_124013278.jpg</image:loc>
      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1767539660622-LVHF163MKNSWFV2E6KO8/PXL_20250602_094231498.MP.jpg</image:loc>
      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
    </image:image>
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      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1767539618856-ZILLGKF9HLEOJXELAA5G/PXL_20250602_085922843.MP.jpg</image:loc>
      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1767539625179-9TQ2ATETU4E6WQAIWBKS/PXL_20250604_100753659+%281%29.jpg</image:loc>
      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1767538779732-8EQFDTTXE13QCBZD0AXK/PXL_20250605_130231480.jpg</image:loc>
      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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      <image:title>Personal Projects - Takeaways from SXSW London 2025 - Make it stand out</image:title>
      <image:caption>Jimmy Wales (founder of Wikipedia) in discussion with Jim Armitage</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1767538908445-1C2UU4912JPDQIFEI4A7/PXL_20250605_143600938.jpg</image:loc>
      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1767539099467-G2NZUIH0D2FD9VS17GI3/PXL_20250603_115518782.jpg</image:loc>
      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1767540291894-7PGET5AULQUGVMRKV1BM/1130b6cd-2d66-4e9d-a929-a084324fab6e.png</image:loc>
      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1767540290726-7CI5AVD8IVYNM2RVBSCP/LA_Outernet_9_o0j9lj.jpg</image:loc>
      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1767540324670-6WG1CSCTVFQTEOL3CK1J/image.jpg</image:loc>
      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1767540407462-3QYI3C5C64VTEUONIN8F/44487ed8fba0f2b82d9d5c8e9a98ed4b9d67f7c75e21d8b1a6cda1869e8697fd.jpeg</image:loc>
      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1767540406353-QKP3WF9X9LDEVCEMSAY7/0_FniLOHzMNyLvhLg8.jpg</image:loc>
      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/764d4e8f-e54a-42c6-904b-727a59cf84c4/PXL_20250602_121745433.jpg</image:loc>
      <image:title>Personal Projects - Takeaways from SXSW London 2025 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1767541889527-P5ADF7O9L9W8U7ETYEKE/PXL_20250604_111839372.jpg</image:loc>
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      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1767542056921-U39BK0WLPZLSKCI67GBX/BO6-COD-NEXT-02-MP-018.webp</image:loc>
      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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      <image:title>Personal Projects - Takeaways from SXSW London 2025</image:title>
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  </url>
  <url>
    <loc>https://www.elizabeth-rubel.com/personalprojects/dungeons-amp-dragons-diary</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-04-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/b72932a3-8275-451d-8a2f-9459af943f0f/DSC01061.JPG</image:loc>
      <image:title>Personal Projects - D&amp;amp;D Diary: Quest 1 - Make it stand out</image:title>
      <image:caption>The journal has become my carry-all for D&amp;D days.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1748795281231-C82OCYS2L5RONK37EPFC/DSC01088.jpg</image:loc>
      <image:title>Personal Projects - D&amp;amp;D Diary: Quest 1</image:title>
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      <image:title>Personal Projects - D&amp;amp;D Diary: Quest 1</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1748796236309-2EZPYFBRF50DYMSIFCC0/DSC01073.JPG</image:loc>
      <image:title>Personal Projects - D&amp;amp;D Diary: Quest 1</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1748796248127-4CQGTNOLMO5ZS8QVK8F1/DSC01083.JPG</image:loc>
      <image:title>Personal Projects - D&amp;amp;D Diary: Quest 1</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1748799144168-8AP0MAI34D6GPVAL296Q/Screenshot+2025-06-01+at+18.31.52.png</image:loc>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/4abe9689-005e-44ba-9366-9560798eeffd/PXL_20240801_193014119+%281%29.jpg</image:loc>
      <image:title>Personal Projects - D&amp;amp;D Diary: Quest 1 - Make it stand out</image:title>
      <image:caption>Before: The standard, out-of-the-box character sheet, which is fully function over form.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/b0e8c306-8a6b-4d92-ba7e-9ee3399a8213/DSC01062.JPG</image:loc>
      <image:title>Personal Projects - D&amp;amp;D Diary: Quest 1 - Make it stand out</image:title>
      <image:caption>After: The new hand painted character sheet keeps the functionality yet has more character (pun intended).</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1748794623816-GM4MK6GSMVFDQKAGP9VP/DSC01052.JPG</image:loc>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/4b259721-ef5f-407a-b976-952f6b8c8fdd/IMG_1939.jpeg</image:loc>
      <image:title>Publicis</image:title>
      <image:caption>Whiteboard with hand-drawn diagram of a user interface workflow, including boxes labeled with audio and group components, flow arrows, and annotations with technical terms like PID and non-PID.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/d169f750-6160-4a0d-9038-a4a5d45262cd/IMG_2846.jpeg</image:loc>
      <image:title>Publicis</image:title>
      <image:caption>A handwritten notebook layout with diagrams, notes, and charts related to creative design and data analysis, including sections on navigation, confidence levels, data sources, and costs.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1485470b-c2dc-4f60-822e-b64975d2d0cc/IMG_4219.jpeg</image:loc>
      <image:title>Publicis</image:title>
      <image:caption>Flowchart diagram illustrating a process with steps numbered 1 to 10, involving strategy, creative, production, and other stages, including activities like defining market, profiling customers, brainstorming, creating variations, and optimizing.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/c4007fdf-28ca-4566-bf3b-f5f894de2eea/IMG_4884.jpeg</image:loc>
      <image:title>Publicis</image:title>
      <image:caption>Handwritten notes and sketches on a dotted journal page about data visualization and analysis techniques, including segments, comparisons, weborama 2.0, road map, and related diagrams.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/a8146a6a-6dee-46c6-95af-dbef431a8b2f/IMG_6503.jpeg</image:loc>
      <image:title>Publicis</image:title>
      <image:caption>Handwritten notes about user testing, insights, data analysis, and dashboards for a project, including diagrams and lists.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/26ca63b5-db21-4587-aa27-132ad8896167/IMG_7694.jpeg</image:loc>
      <image:title>Publicis</image:title>
      <image:caption>Handwritten notes in a notebook discussing data classification and clustering, including diagrams of classifiers, filters, and propensity models for audience segmentation.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/75fedd7f-7490-4344-97f3-e28e56adada3/IMG_9867.jpeg</image:loc>
      <image:title>Publicis</image:title>
      <image:caption>Notes on creating dashboards and data visualization, including sections on Crimson Hexagon competitors, visual language, insights, repository of dashboards, and adding new dashboards. Diagrams of dashboard layout, widget creation, and customizing options are also present.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/e92979ad-33b6-45df-8b98-9e4362938263/IMG_0536.jpeg</image:loc>
      <image:title>Publicis</image:title>
      <image:caption>Open notebook with handwritten sketches and notes on feature importance, split screen exploration, integrating propensity into Grow V3, and icon designs for a data visualization or dashboard interface.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/c4278e5a-a386-48b9-bc03-b8a9230696ad/Screen%2BShot%2B2019-01-16%2Bat%2B3.41.44%2BPM.png</image:loc>
      <image:title>Publicis</image:title>
      <image:caption>Whiteboard with handwritten notes and numerous orange and green sticky notes. The notes include flowcharts, diagrams, and text related to project planning, analysis, and scheduling.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/60293726-7059-4ef1-96f8-805728101c34/Split_.jpeg</image:loc>
      <image:title>Publicis - T</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/d514f613-4a60-40fa-888f-015299005cbf/Insights_FeatureImportance.jpeg</image:loc>
      <image:title>Publicis - Feature importance</image:title>
      <image:caption>When expanding an audience using a modeling program, there tends to be a lot done behind the scenes. The Feature Importance tool enables the user to see which items are the most important.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/b4a0fc8d-6e68-440a-9d25-28e8318ef6d1/Insights_Clustering_1.jpeg</image:loc>
      <image:title>Publicis - Clustering</image:title>
      <image:caption>The clustering module was created from a data science exploratory project. It is an easy way to identify the natural groupings of a user’s audience.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/812c493b-2e06-433d-8443-1d04c9c67f78/Insights_Dark.jpeg</image:loc>
      <image:title>Publicis - Insights and Demographics</image:title>
      <image:caption>Aggregated data enables various different demographics to be visualized, filtered and interacted with.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/79c1b594-c4a6-4d9f-bd09-ecdbca2912f0/Insights_GrowV3_Comparisons_Indexing_Phase1.jpeg</image:loc>
      <image:title>Publicis - Comparisons</image:title>
      <image:caption>Based on user feedback, the comparisons feature was created. There was a need to have a more flexible way of comparing segments to one another.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/a19438df-e0d1-4596-838f-4d11dffcabdd/Admin_4a_Reporting_Country.jpeg</image:loc>
      <image:title>Publicis - Reporting</image:title>
      <image:caption>In order to ensure that PeopleCloud’s ID counts and data sources are healthy, a reporting screen was vital.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/88526a48-ae63-4063-8ba8-6cb7634177f1/Insights_GrowV3_Person_Segments_Tier3_Index.jpeg</image:loc>
      <image:title>Publicis - Interests Indexing</image:title>
      <image:caption>Shared Interests Besides knowing demographics, it is far more interesting to see what an audience is interested in to cater creative and media buying to accurately target audiences.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.elizabeth-rubel.com/contact</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-01-09</lastmod>
  </url>
  <url>
    <loc>https://www.elizabeth-rubel.com/farwide</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-06-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/62f31a45-cc93-4429-9f74-8ca91cc57236/IMG_9114.jpeg</image:loc>
      <image:title>FarWide</image:title>
      <image:caption>Sketch of a mobile app interface on graph paper, labeled with features like map, weather, and harvest data, including buttons, graphs, and sections for future modules and advertisement</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/2a2f37c7-56c7-4439-b65d-b28b558ad7db/IMG_9112.jpeg</image:loc>
      <image:title>FarWide</image:title>
      <image:caption>Handwritten notes about solunar cycle redesign, showing a circular diagram with times from midnight to midnight and a bar chart indicating daytime and nighttime, along with sections for rating the day.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/3575e6ae-d804-4480-859b-0644c5f4b5db/IMG_9109.jpeg</image:loc>
      <image:title>FarWide</image:title>
      <image:caption>Notebook pages with handwritten notes and diagrams about map views, overlays, map types, and water data, with sketched maps and annotations.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/56ff74d7-0691-4cbb-8077-9ad166762e32/IMG_9110.jpeg</image:loc>
      <image:title>FarWide</image:title>
      <image:caption>Hand-drawn wireframes and notes for a mobile app or website layout on graph paper, including map, search, location, and filters.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/56dc80eb-5791-4ae8-bac8-fbba10a4a895/IMG_9111.jpeg</image:loc>
      <image:title>FarWide</image:title>
      <image:caption>Hand-drawn sketches of a search interface for hunting and fishing, including a current search bar, zero search page, and a location and state selector, with labels for buttons and tags.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/2f3648e4-c64b-4a16-8f2a-dc60d704cbb6/IMG_9113.jpeg</image:loc>
      <image:title>FarWide</image:title>
      <image:caption>Handwritten notes on graph paper titled 'RETHINKING AREA CARDS' and 'STOCKED STREAMS OVERVIEW'. Contains bullet points about map features such as name, subtitle, CTA, state, season, share, favorite/bookmark, map, terrain, solunar, regulations, licensing, related areas, harvest, and reviewer. Includes sketches of map layouts labeled as 'CURRENT', 'DARKENED MAP RESULTS', '*NO MAP*', and 'MODULAR - STACKS ON MOBILE', with some marked 'CREATE GLANCE-ABLE SUMMARY OF AREA' and annotations for design ideas.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/9fff1a7f-77a3-440d-a9c5-4c277d16fb33/IMG_9119.jpeg</image:loc>
      <image:title>FarWide</image:title>
      <image:caption>Handwritten notes on graph paper illustrating the implementation of a map box with sections for overlays, sponsored content, and advertisements, including sketches of icons, buttons, and layout design.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/007470c5-45a8-4cfa-bfd0-ab10ef0c7d65/IMG_9117.jpeg</image:loc>
      <image:title>FarWide</image:title>
      <image:caption>Handwritten wireframe sketch of a webpage layout with sections labeled for home page, header, features, benefit to the user, content, testimonials, footer, and contact, with a rough sketch of the webpage's visual elements on graph paper.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/813949e8-b2c1-4fa7-bb9c-f895452ac689/IMG_9118.jpeg</image:loc>
      <image:title>FarWide</image:title>
      <image:caption>Open notebook with grid pages containing handwritten notes on map layer order, iconography, zoom level display, search, location, and POI categories. Includes drawings of map icons and symbols.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/b0f982d7-3f52-4c18-8c3a-f12c8d2cca5a/IMG_9136.jpeg</image:loc>
      <image:title>FarWide</image:title>
      <image:caption>Whiteboard with organized blue sticky notes arranged in columns under headings, and a black marker at the bottom left corner.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/457847b5-017e-49aa-905e-b969e862dd1d/IMG_9108.jpeg</image:loc>
      <image:title>FarWide</image:title>
      <image:caption>Handwritten notes on a grid notebook page outlining a user acquisition process with sections for entering personal details, interests, and exploring options, including wireframes for search, browse, explore, and sign-up screens with annotations for buttons and fields.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/c586061a-a5fd-4a8c-bd74-2b45bf7e0204/IMG_9107.jpeg</image:loc>
      <image:title>FarWide</image:title>
      <image:caption>Hand-drawn wireframe sketches of two website homepage layouts on graph paper, labeled 'Home Page Designs.' The layouts include boxes for images, navigation menus, and text sections.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/7788bef4-d6a9-42a1-9d0b-c85622ea98ae/Screen%2BShot%2B2018-10-03%2Bat%2B11.42.11%2BAM.png</image:loc>
      <image:title>FarWide</image:title>
      <image:caption>Whiteboard with sketches and notes for usability tests, including diagrams, flowcharts, and checklist items, with some annotations in red and black ink.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/c1e347db-8636-4c5f-80d9-0bbef359d6b5/przemyslaw-sakrajda-206998.png</image:loc>
      <image:title>FarWide - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.elizabeth-rubel.com/padi</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-06-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/6586ef49-e070-4d88-9123-8d9ee8678f7a/IMG_2792.jpeg</image:loc>
      <image:title>PADI</image:title>
      <image:caption>A whiteboard with two sections labeled 'MVP' and 'NOT MVP.' The 'MVP' section has columns with handwritten notes on yellow sticky notes, including categories like 'Loadbook,' 'Drive Contributor,' 'Drive Site Locator,' 'Videos,' 'Photos,' 'User Profile,' 'Tools,' 'Courses,' and 'Help.' The 'NOT MVP' section contains categories like 'Gear,' 'Travel,' and subcategories such as 'Gear Ratings,' 'Create Events,' 'Group,' 'Diver Instruction Video,' and 'Orders'.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/f6fa1977-7e17-4db3-a284-cb65648245a4/IMG_2824.jpeg</image:loc>
      <image:title>PADI</image:title>
      <image:caption>Three posters titled 'Beginner Diver,' 'Intermediate Diver,' and 'Advanced Diver' are displayed, each featuring a four-quadrant diagram labeled 'Think/Feel,' 'See,' 'Hear,' 'Say/Do,' along with lists of descriptions underneath.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/71583aa2-a638-4830-af52-ffce7601aab5/IMG_2978.jpeg</image:loc>
      <image:title>PADI</image:title>
      <image:caption>Whiteboard with handwritten notes and sketches. Notes include a section labeled 'BOOKMARK' with subpoints 'RESOURCES,' 'DIVE SITES,' 'DIVELOG,' and a heart symbol with 'POSTINGS.' Schedule for Friday to Thursday with topics such as LOGBOOK, DIVE SITE, DIVE SHOP, TRAINING, FEED MESSAGES, and FAMILIES. Four orange sketches of user interface screens with layout details, icons, and annotations.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/478678a4-6639-4f35-b284-a300f1f3b67d/IMG_0426.jpeg</image:loc>
      <image:title>PADI</image:title>
      <image:caption>Whiteboard with handwritten notes, flowchart, and diagrams related to project planning and user goals, with some notes in black, red, green, and blue ink.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/9ff3bc26-c3f2-4910-81ea-e96e7e08c545/IMG_2979.jpeg</image:loc>
      <image:title>PADI</image:title>
      <image:caption>Whiteboard with handwritten notes and diagrams, titled 'DINE LOG', including sections for time, exposure, emitters, and visibility, with some graphs and icons.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/2be3027f-6ca9-4701-93d1-e8d4a73c8a7c/IMG_3025.jpeg</image:loc>
      <image:title>PADI</image:title>
      <image:caption>Sketches of mobile app or webpage wireframes drawn on a whiteboard, including layouts with charts, images, and menu options.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/fe0a6f00-7e7c-4164-b678-4ed8becf7f5e/IMG_3243.jpeg</image:loc>
      <image:title>PADI</image:title>
      <image:caption>Whiteboard with handwritten notes and sketches related to e-commerce, marketing, and webpage organization, including sections labeled 'Engagement,' 'B2B,' 'B2C,' and notes on courses, communities, and sign-up processes.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/fdc193d2-a59c-4824-bbd1-46a6bde60847/IMG_3244.jpeg</image:loc>
      <image:title>PADI</image:title>
      <image:caption>Flowchart diagram on a whiteboard illustrating a process with steps including booking, checkout, and payment for an online shopping system.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/02c0eafb-2e32-4e9c-bbd8-885f1b6a74f4/IMG_4647.jpeg</image:loc>
      <image:title>PADI</image:title>
      <image:caption>Whiteboard with a site count chart measuring circle sizes in pixels for different site count ranges, handwritten in red ink, with a green label at the top saying 'SQUAD'.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/ff7cf8ec-d2ef-40c4-9341-62d6d4571ebc/IMG_6586.jpeg</image:loc>
      <image:title>PADI</image:title>
      <image:caption>Whiteboard with handwritten notes, diagrams, and sketches related to project planning and website design. Contains sections on project overview, feature details, sitemap, and page design.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/739a9f78-1098-49f5-867b-9f7095354898/Screen%2BShot%2B2017-03-02%2Bat%2B7.19.48%2BPM.png</image:loc>
      <image:title>PADI - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/230e9632-ca2d-46bd-a0bb-89e09cbf595f/PADI_eLearning_Mockup_Course.jpeg</image:loc>
      <image:title>PADI - Online Scuba Education Course</image:title>
      <image:caption>PADI was on the forefront of the digital scuba course market but it wasn't until 2017 that they took the time to understand user's goals. While the previous norm for online education was slide-based (like a Powerpoint) it has become clear from user research that users prefer to scroll instead of click. Instead of having flashy animations, PADI opted for text, images and videos to keep distractions to a minimum. By using plain text, courses are easily made with a JSON file, making edits and language translations simple.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/8142e223-1aca-4627-a1b8-d084afee3567/PADI_eLearning_Mockup_Video.jpeg</image:loc>
      <image:title>PADI - Educational Video Playlist</image:title>
      <image:caption>In addition to the traditional scuba diving courses, PADI offers video courses that users can customize based on their interests. By creating a skin and pulling from the Vimeo API, students are able to pick and choose what they want to see on their playlist. Another great feature is that the user is now able to watch on the go with the addition of the download feature.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/299e9381-cd2c-4274-b282-e20f648f5fb4/China_ResponsiveMockup.jpeg</image:loc>
      <image:title>PADI - Process and considerations</image:title>
      <image:caption>The Asia Pacific region, and specifically China, is the fastest growing market for scuba diving. Based on market research, the younger population of the country is spending less money on material purchases, and more on trips and experiences. The PADI Resort Diver course was specifically designed for this market and focuses on easy navigation, fun animation and bright colors, all of which tested well within the target audience.  As a global company, PADI has to consider the necessity for translations into various languages and accessibility by all age ranges. On top of that, the resorts that will be offering this course have little to no cellular service which made the use of offline viewing paramount.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.elizabeth-rubel.com/vaporstream</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-06-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/b48a5be5-7370-4963-9560-817d68a8f1df/Screen%2BShot%2B2017-04-16%2Bat%2B3.52.06%2BPM.png</image:loc>
      <image:title>Vaporstream</image:title>
      <image:caption>A CIO Buyer Persona infographic presenting demographics, buyer goals, motivations, challenges, and media information, with a photo of an executive at the top center, and logos of CIO, Computerworld, Forbes, VDC Research, and The Wall Street Journal.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1ac6d877-83c0-4480-a08f-ec4bcd89fb28/VS7925-3_Website_Wireframes-01.jpeg</image:loc>
      <image:title>Vaporstream</image:title>
      <image:caption>An infographic outlining a vaporstream marketing process. It includes sections on conversation control, business and personal channels, what vaporstream is, hitting send confidently, and a footer with contact information.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/bfa6f879-069a-4a7e-b4d9-f8a453d07576/Screen%2BShot%2B2017-04-16%2Bat%2B3.52.30%2BPM.png</image:loc>
      <image:title>Vaporstream</image:title>
      <image:caption>A professional report page for a healthcare buyer persona, including sections on demographics, journey overview, buyer goals, motivations, challenges, and media contact points. Features a picture of a smiling middle-aged man in a suit.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/5f7c8fd3-6d6a-45ef-a6f7-befbe4470706/VS7925-3_Website_Wireframes-02.jpeg</image:loc>
      <image:title>Vaporstream</image:title>
      <image:caption>A detailed business and personal planning worksheet with sections for goals, resources, support, contact information, and confidence-building exercises.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/0a8c204d-e5b7-4dac-b752-eaffb32b34d6/Screen%2BShot%2B2017-04-16%2Bat%2B3.52.56%2BPM.png</image:loc>
      <image:title>Vaporstream</image:title>
      <image:caption>An infographic of an IT director buyer persona in healthcare, featuring sections on demographic info, journey overview, buyer goals, motivations, challenges, media touchpoints, and sources like CIO, Computerworld, Gartner, VDC Research, and The Wall Street Journal.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/5e3de1bb-4326-4097-9a5d-067bda692f8c/VS7925-3_Website_Wireframes-04.jpeg</image:loc>
      <image:title>Vaporstream</image:title>
      <image:caption>A webpage layout with sections titled Business Overview, Healthcare, Entertainment, and Lorem Ipsum placeholder text, featuring a sidebar with numbered points.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/15f86d64-219b-425d-bcb1-d3739493cc7e/Screen%2BShot%2B2017-04-16%2Bat%2B3.53.12%2BPM.png</image:loc>
      <image:title>Vaporstream</image:title>
      <image:caption>A professional digital infographic highlighting a healthcare persona profile, including sections on demographics, journey overview, buyer goals, motivations, challenges, and media sources, with a photo of an African-American man smiling.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/de0e1952-efe4-4e9e-8476-04650b7be59e/VS7925-3_Website_Wireframes-08.jpeg</image:loc>
      <image:title>Vaporstream</image:title>
      <image:caption>Mobile website wireframe showing a header, blog and categories section, four news headlines with dates and read more buttons, and an events section at the bottom.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/04faf15e-ccc0-4119-9a8e-3a10de225315/VS7925-3_Website_Wireframes-21.jpeg</image:loc>
      <image:title>Vaporstream</image:title>
      <image:caption>Customer support contact form with fields for name, email, phone, and message, and a submit button. Company contact information with phone number (800) 367-0780 is also visible.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1cd06551-be9a-4b2e-9f56-95c0185942fe/image-asset.png</image:loc>
      <image:title>Vaporstream</image:title>
      <image:caption>Website sitemap diagram with main categories: Home, Why Vaporstream, Business Solutions, Personal Solutions, Company, Resources, Contact Us, Customer Support, containing various subpages.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/8d9fdf52-ed7a-4714-a1ec-e2e82f8b531c/vapor+video.gif</image:loc>
      <image:title>Vaporstream - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/a73c2b18-3ca0-40ac-b01c-1dd38cf9b378/image-asset.png</image:loc>
      <image:title>Vaporstream - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/f6835d77-cff1-4f96-9f5e-453ffb896c64/image-asset2.png</image:loc>
      <image:title>Vaporstream - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.elizabeth-rubel.com/ritas-italian-ice</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-06-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/8cbcf067-176e-4dd0-ba4f-890c6297a64c/644452_10152908575513375_2490166662817057570_n.jpg</image:loc>
      <image:title>Rita's Italian Ice</image:title>
      <image:caption>An infographic from Rita's showing how to layer a gelati with creamy frozen custard over Italian ice, with a picture of a gelati topped with whipped cream.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/99c9fb8f-ee85-49e2-900f-6429c9aa0b4d/Ritas_Typeface_Gotham.png</image:loc>
      <image:title>Rita's Italian Ice</image:title>
      <image:caption>An example of Gotham Narrow font displaying uppercase alphabet letters A through Z and lowercase letters a through z.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/417cdef5-6559-43a3-b341-56d6267082ff/1426262_10153547480238375_6297675525687517102_n.jpg</image:loc>
      <image:title>Rita's Italian Ice</image:title>
      <image:caption>All-natural pineapple Italian ice in a Rita's cup surrounded by pineapple chunks and leaves.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/c239a5c2-d31d-4da6-b2b7-b90b5d476dad/Ritas_Typeface_KingCool.png</image:loc>
      <image:title>Rita's Italian Ice</image:title>
      <image:caption>Image showcasing the 'King Cool' typeface with lowercase alphabet letters and numbers, along with some symbols, in a playful, handwritten style.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/970416a6-734a-49b0-bc9e-353fb1f81f64/1662215_10153130417563375_6508852998930297370_n.jpg</image:loc>
      <image:title>Rita's Italian Ice</image:title>
      <image:caption>A frozen yogurt in a cup with blood orange flavor, topped with soft serve, presented with blood and regular oranges around it on an orange background.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/e785851d-0b0a-4f5c-ad68-1f3378a92557/Ritas_Typeface_Langdon.png</image:loc>
      <image:title>Rita's Italian Ice</image:title>
      <image:caption>Display of the Langdon typeface alphabet with uppercase letters, numbers 0-9, and various symbols.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/b5c5613b-7eb1-4393-98a9-e6ad4671892d/1901378_10152893426043375_1880462159749721161_n.jpg</image:loc>
      <image:title>Rita's Italian Ice</image:title>
      <image:caption>Flyer promoting free ice on the first day of spring, showing a cup of ice with a lemon slice, Rita's logo, and promotional details for March 20th.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/66a60681-e85c-4d78-a392-37980c394b65/10407192_10153094062613375_3078412016540489311_n.jpg</image:loc>
      <image:title>Rita's Italian Ice</image:title>
      <image:caption>A cup of mango melon frozen drink with a straw, surrounded by slices of watermelon and yellow melon, promotional advertisement with a pink banner reading 'New! Frozen Drink'.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/3217c1a5-b39c-420b-8cee-5e62867a6099/10653677_10153112770013375_4680202109007135934_n.jpg</image:loc>
      <image:title>Rita's Italian Ice</image:title>
      <image:caption>A promotional image for a new frozen drink called Apple Berry Blue. The drink is in a striped cup with a straw, surrounded by green apples and blueberries. The background is dark with red and white striped awning at the top.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/130f92d6-91c8-4dd6-b484-4aa01e4bcc86/11012848_10153138289898375_806470445446936671_n.jpg</image:loc>
      <image:title>Rita's Italian Ice</image:title>
      <image:caption>Three colorful frozen drinks with straws, topped with a swirl of ice cream or foam, in cups labeled 'Ritas,' against a tropical beach scene with a drawing of a palm tree and ocean in the background.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/bb3d1007-b64e-4dd2-baf9-337a6717ac93/11059380_10152950630183375_8334392751017581138_n.jpg</image:loc>
      <image:title>Rita's Italian Ice</image:title>
      <image:caption>A young girl smiling and holding a cup of ice cream or frozen yogurt with a sidewalk chalk drawing of a lemon and a lemon slice on a blue background. The image features text promoting a donation campaign for childhood cancer.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/360dfd24-3c07-47fb-bd03-ad924557ec21/11061991_10152888787108375_220701089874696574_n.jpg</image:loc>
      <image:title>Rita's Italian Ice</image:title>
      <image:caption>Rita's Italian Ice cups in front of a rainbow and shamrock illustrations, with a St. Patrick's Day message.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/00675993-5d30-4fa7-a730-2e3bf54f2110/11223917_10152999809538375_3232324919022980108_n.jpg</image:loc>
      <image:title>Rita's Italian Ice</image:title>
      <image:caption>Colorful Cinco de Mayo themed advertisement with Rita's frozen drinks, lime and lemon slices, and festive decorations.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/a3db46a1-9ef1-4c49-a251-b924b692a6a4/11745631_10153213942033375_4536370038173571478_n.jpg</image:loc>
      <image:title>Rita's Italian Ice</image:title>
      <image:caption>Image of a pink background with a striped red and white canopy at the top, showing three frozen treats labeled 'Strawberry-Watermelon Ice' in a green banner. The treats include a pink strawberry-flavored smoothie or slush in a cup with a straw, a watermelon ice cream in a cup with a straw, and a strawberry soft-serve in a cup with a straw. Fresh strawberries and watermelon slices are arranged around the cups.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/a412defe-d361-48af-a424-f2f009d4a7e1/11896062_10153269439938375_8489888896335926531_n.jpg</image:loc>
      <image:title>Rita's Italian Ice</image:title>
      <image:caption>Rita's Italian Ice cups with festive decorations and birthday-themed graphics on a blue background, promoting perfect party guests and taking home quarts.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/d7f2b142-38c0-4044-8e32-86830c88c75e/12002895_10153311886618375_3707574662792585909_n.jpg</image:loc>
      <image:title>Rita's Italian Ice</image:title>
      <image:caption>Three pumpkin spice flavored ice cream drinks and two small pumpkins on a table with fall leaves and a white flower, with text saying "It's all about the pumpkin spice".</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/1d0cf6ad-a373-4479-b47a-08e991b5457f/12065763_10153351563198375_472201383593571809_n.jpg</image:loc>
      <image:title>Rita's Italian Ice</image:title>
      <image:caption>Three cups of Rita's frozen treats with caramel apple flavor, one whole green apple, and caramel candies on a green background with a red and white striped awning at the top.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/0e936e57-d2ca-4919-a935-83ddef4c2caf/12662732_10153602379058375_4708774111633314486_n.jpg</image:loc>
      <image:title>Rita's Italian Ice</image:title>
      <image:caption>Packaging for Rita's Chocolate-Covered Strawberry Ice Cream, featuring cups of ice cream topped with chocolate and strawberries, with chocolate pieces and strawberries around on a pink background.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/4b2937ef-7cab-46f9-a00b-65f5e2f3db4e/12804809_10153660121673375_3054240365362250451_n.jpg</image:loc>
      <image:title>Rita's Italian Ice</image:title>
      <image:caption>Invitation graphic for Rita's first day of spring, offering free ice on Sunday, March 20th, with colorful ice cups and decorative floral accents.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/0ddda250-8abd-4767-873e-eb0ede5fab6e/10302111_10152247689378375_6756714616433809189_n.jpg</image:loc>
      <image:title>Rita's Italian Ice - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/5c09ea3f-15f5-465a-b3b3-43b1c8bb88e5/10375963_10152264548598375_6647149393937915759_n.jpg</image:loc>
      <image:title>Rita's Italian Ice - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/cf86ae76-4f97-487a-8bd5-2970d01fec9e/Screen+Shot+2017-06-05+at+6.43.06+PM.png</image:loc>
      <image:title>Rita's Italian Ice</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/242958c7-2764-4587-acf4-906ff496cb52/Screen+Shot+2017-06-05+at+6.43.30+PM.png</image:loc>
      <image:title>Rita's Italian Ice</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/620ec03eddd21444ff5fe411/093cb43f-3e60-474c-a00e-e327a25b5974/Screen+Shot+2017-06-05+at+6.44.10+PM.png</image:loc>
      <image:title>Rita's Italian Ice</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.elizabeth-rubel.com/debi-rubel-cooking</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-06-07</lastmod>
  </url>
</urlset>

